Tag Archives: perceptions

Marketing Genius

Posted on September 22, 2013 by Murray Hill

Have you ever bought a pair of men’s socks that have a piece of crinkly tissue paper placed in one of the socks? Have you noticed that the socks with the tissue paper are way more expensive than a similar … Continue reading →

Posted in Marketing | Tagged cost, marketing, men's wear, perceptions, price, retail, socks, value | Leave a comment

Out of Season Messages

Posted on February 17, 2011 by Murray Hill

Yesterday, I stumbled on two messages from two businesses that left me wondering, if they care so little why should I (as a consumer) care at all. The first instance I saw was while waiting to pay my lunch bill … Continue reading →