Tag Archives: frozen yogurt

What’s your “Smileage”?

Posted on August 21, 2013 by Murray Hill

I was recently reading an interview with Amit Kleinberger, the owner of Menchie’s, a very fast growing frozen yogurt franchise in North America. He positions his self serve restaurants as a happy experience based on a mission of “it’s not … Continue reading →

Posted in Branding, Customer Service, Food and Dining, Marketing | Tagged , , , , , | 1 Comment