Recently I found the need to go to the local drug store to get some over the counter cold medications.
It used to be there were only two disposable consumer items that really pissed me off when I had to buy them because of their over the top ridiculous pricing; razor blades and ink cartridges.
Now there are three! If you read the medicinal ingredients of the generic version of any cold remedy they are exactly the same, both in name and quantity. Next check the price difference between the the “no name” and the “brand name”. The cost is considerably less for the generic.
Turns out the generics are much more potent than their brand counterparts. As soon as I paid for them I felt much better!