Christmas Commercial Controversy

The Joe Boxer/Kmart TV ad has caused a stir. Apparently this ad is “reverse sexism”. No it’s not. It’s entertaining. And a fundamental basic rule of marketing is met here. If you can show the benefit of your product you will sell product. The ad does this beautifully! Here’s to jingle balls!

On my Christmas wish list this year? I wish for special interest groups to keep there lame, politically correct, conservative, self serving interests to themselves!

About Murray Hill

I am a proud Canadian that wonders around. A lot!
This entry was posted in Advertising, Marketing and tagged , , , , . Bookmark the permalink.

Leave a Reply

Fill in your details below or click an icon to log in: Logo

You are commenting using your account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )

Connecting to %s