Monthly Archives: November 2013

Your phone is full

How things have changed! Not that long ago if you got a message that your phone is full that meant your voice mail box could not take any more messages. Now, when your phone is full it means you have … Continue reading

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I need to believe before I buy

A purchase decision is influenced by a number of factors. One of the most important to me is that I have to believe that the item I’m buying is going to do what it is supposed to do therefore solving … Continue reading

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Depression defined

A recent TED Talk, by Kevin Breel, a young man who suffers from depression and has become a mental health activist by sharing his message, defined this insidious disease better than I’ve ever seen or heard. “Depression does not mean … Continue reading

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Communication breakdown

People may be more connected than ever before because of the internet and social media, but we are not communicating as well as we used to. Using a keyboard results in either a shallow message or one that can easily … Continue reading

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Christmas Commercial Controversy

The Joe Boxer/Kmart TV ad has caused a stir. Apparently this ad is “reverse sexism”. No it’s not. It’s entertaining. And a fundamental basic rule of marketing is met here. If you can show the benefit of your product you … Continue reading

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Fighting for a conversation voice

A friend used this expressive phrase the other day with me to describe the dynamics of a group conversation. I wonder, if you have to struggle to be heard, is it worth the effort if no one is prepared to … Continue reading

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Currentcy

No the title of this post is not a typo. I just made up a new word. Hey, maybe it has a shot at Word of the Year for 2014? Yea right. How current are you? How much currentcy do … Continue reading

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Self obsession

Just after my last post I read a news story that the Oxford Dictionary folks had proclaimed “selfie” as the 2013 Word of the Year. A selfie is a picture someone takes of them self using their smartphone or tablet. … Continue reading

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The glow of social media

When sitting in a restaurant waiting for a friend I tend to pay attention to who and what is going on around me. For me, guessing the dynamic between the people at different tables is an enjoyable way to pass … Continue reading

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Wise Words #13

“We are witnessing a seismic change to consumer behaviour. And as a result of that, every company must understand that embracing the status quo as an operating principle is going to be basically a collision course with time” Howard Schultz, … Continue reading

Posted in Business, Communication, Customer Service, Food and Dining, Marketing, Motivation, Quotations | Tagged , , , | Leave a comment