Slip Sliding Away

The number of pages of listings in the Yellow Pages in 2010 was 1246; in 2011 there were 1138; in 2012 there were 1009 and for the just issued 2013 edition there are 852.

If anything I believe the number of businesses in the Winnipeg area has increased over this period, keeping up with the demand of a growing population.

I wonder why in the age of Google and many other online search tools, local businesses continue to waste millions of ad dollars on a medium that is as weak as a cash bar at a wedding!

About Murray Hill

I am a proud Canadian that wonders around. A lot!
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